July 2025 is shaping up to be the most competitive summer shopping season ever. Amazon has officially extended its iconic Prime Day to a record four days, running from July 8 through July 11, while Walmart is firing back with a massive six-day deals event from July 8 to July 13. With both retail giants launching their biggest sales at the same time, shoppers are set to benefit from unprecedented discounts, exclusive launches, and fierce price wars.
Amazon’s Prime Day has evolved from a single-day event into a multi-day shopping festival. This year, Amazon is offering:
Four Days of Deals: Prime Day runs July 8–11, the longest in its history.
Early Access: Some deals are already live, letting shoppers grab discounts before the official start.
Hundreds of New Launches: Over 400 new products debuting exclusively for Prime members.
Category Highlights: Deep discounts on electronics, smartphones, laptops, Amazon devices, home essentials, fashion, and more.
Prime Video Entertainment: 17 new titles streaming for members during the event.
Bank Offers: Extra 10% savings with select credit cards.
Up to 75% off on smartphones and electronics.
Exclusive launches from brands like Samsung, OnePlus, and Apple.
Best-ever prices on Amazon Echo, Fire TV, and Kindle devices
Discounts across fashion, beauty, kitchen, and home categories.
Walmart is aggressively countering Amazon by launching its own six-day sales extravaganza:
Event Dates: July 8–13, 2025, both online and in stores for the first time.
Walmart+ Early Access: Members get to shop deals from July 7, 7 p.m. ET.
Thousands of Discounts: Major savings on electronics, home goods, fashion, toys, beauty, and back-to-school essentials.
Flexible Shopping: Shop in-store, online, curbside pickup, or delivery.
Exclusive Brands: Best deals on Walmart-exclusive brands and products like Vizio TVs and Nintendo Switch bundles.
Price matching on big-ticket items like Apple AirPods, iPads, and gaming consoles.
Deep discounts on seasonal and back-to-school essentials
Broader product range, including wellness and everyday basics.
Both Amazon and Walmart are pulling out all the stops, but each has unique strengths:
Feature | Amazon Prime Day 2025 | Walmart Six-Day Event |
---|---|---|
Dates | July 8–11, 2025 | July 8–13, 2025 |
Duration | 4 days | 6 days |
Membership Perks | Prime members only | Walmart+ early access, open to all |
Exclusive Launches | Yes (400+ new products) | Yes (Walmart-exclusive brands) |
Shopping Channels | Online only | Online & in-store |
Top Categories | Electronics, tech, home, fashion | Electronics, home, toys, back-to-school |
Early Access | Yes (some deals live now) | Yes (Walmart+ July 7) |
Expert Tip: Compare prices on big-ticket items across both retailers. Amazon often leads on its own devices, while Walmart matches or beats prices on select electronics and offers unique in-store deals.
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Sign Up for Memberships: Join Amazon Prime and Walmart+ for early access and exclusive deals.
Set Alerts: Use wishlists and deal trackers to monitor price drops.
Compare Before You Buy: Check both Amazon and Walmart for the best price on your desired product.
Shop Early: Popular items sell out fast; act quickly on limited-time offers.
Use Bank Offers: Take advantage of extra savings with eligible credit cards.
Amazon’s record-breaking four-day Prime Day and Walmart’s ambitious six-day deals event are redefining summer shopping in 2025. With overlapping dates, exclusive launches, and fierce competition, shoppers have more opportunities than ever to save big.
Whether you’re looking for the latest tech, home upgrades, or back-to-school essentials, both sales promise unbeatable value. Stay alert, compare prices, and make the most of this unprecedented retail showdown